In this heartfelt commercial for Fårup Sommerland, we aimed to capture the pure excitement and joy that comes from a day spent at one of Denmark’s most beloved amusement parks. Filming 15 families as they experienced the rides, treats, and togetherness, we captured those magical moments filled with laughter, thrill, and, of course, plenty of candyfloss. Shot with 8 cameras, the project took us on countless roller coaster rides, creating a fun-filled, family-focused ad campaign. The final commercial has been tailored for television, online, and social media, with over 20 versions suited to formats like Instagram stories and Facebook ads.