Time flies when you're having fun

You're only as good as your last campaign - and these aren't actually them. But they're all still some really compelling films. Some because of our technical triumphs. Others because the whole world was watching. And some just because they were cute.

Spundet over tid

A heartfelt film about DILLING’s 100-year journey, family bonds, and the will to succeed - told by Villy and Morten with honesty and passion.

Animation

Live Action

Documentary

Stop-motion

Corporate

Become an Engineer

For this project we've used AI-driven effects to show off how engineers explore, innovate, and reshape reality.

Live Action

Motion Design

LEGO® Think Fast Challenge

Here at M2 Film we're proud to have worked with Our LEGO® Agency on the latest LEGO City Campaign!

Animation

Live Action

Motion Design

Stop-motion

SoMe

Pass On the Good Memories

For over 30 years, school milk has brought health, joy, and tradition to Danish students’ lunch breaks.

Live Action

Stop-motion

SoMe

50 Years of Nearness

In celebration of its 50th anniversary, BESTSELLER reflects on a remarkable journey from a small shop in Ringkøbing to a global fashion powerhouse.

Corporate

Live Action

SoMe

TexCare 2024

M2 Film created a promo for Beirholm’s Texcare 2024, showcasing innovative designs and inviting attendees to explore Hall 8, Stand G40.

Live Action

Join the Alps

A recruitment film for Højmark Rejser, showcasing guides and hotel staff in Austria to attract young travelers.

Live Action

Energy Like No Other

Danske Commodities has been a leading tech-driven trader in electricity and gas for nearly 20 years. Their branding film showcases energy’s potential.

Live Action

The Occupation Museum

The Occupation Museum in Aarhus delves into Denmark’s WWII history, with films, preserved cells, and exhibits in the former Gestapo headquarters.

Experience

A Drop

Film for Grundfos showcasing how each drop of water and every action holds the potential to solve global water and improving lives worldwide.

Corporate

Black Coffee Roasters

Black Coffee Roasters’ new packaging appeals to modern coffee lovers, and our film captures the joy of tasting their colorful coffee.

Live Action

SoMe

Make A Difference

AABC’s branding film explores students’ educational journeys, showcasing their dreams and reflections on making a societal impact.

Live Action

A healthier future

For 125+ years, Roche has excelled in biotech, diagnostics, and global solutions, unwavering in the commitment to people and patients.

Live Action

Corporate

Mind The Gap

The forest god Pan graces this year’s festival poster in a lively stop-motion creation by puppet maker Ida Asferg Jakobsen and the WIREDFLY team.

Motion Design

Animation

Saint Clara: Weirdo

Sony Music og Clara havde et ønske om at få lavet content-videoer til sangen Weirdo fremfor en længere narrativ musikvideo.

Live Action

Saint Clara: To The Moon

Saint Clara’s music video “To The Moon,” shot primarily on steadycam, offers a visually stunning exploration of love and adventure, enhancing the song

Live Action

Bryd Rammen Brug Hovedet

“Break the Frame, Use Your Head” showcases SDU’s commitment to curiosity and innovation, encouraging new perspectives.

Live Action

Motion Design

SoMe

Animation

Dots Campaign

We partnered with LEGO® Agency to showcase LEGO® DOTS, a creative world of colorful tiles where kids can express themselves through endless DIY design

Live Action

SoMe

Who Is Jysk

We partnered with JYSK to create an authentic film that merges employer branding, recruitment, and marketing, showcasing the JYSK universe.

Live Action

Into The Wild

Live Action

Finans Impact Awards

Finans sætter ESG højt på nyhedsagendaen med Danmarks nye erhvervspris "FINANS IMPACT".

Motion Design

Live Action

Wooden Acoustics

I-Wood Denmark® sets new standards in design with their exclusive I-Lock® Click system, enabling easy, flawless ceiling panel installation.

Live Action

Corporate

History Is What We Do Now

Denmark’s 2022 World Cup jersey honors the iconic ‘92 design, celebrates the team’s history, and subtly protests human rights violations.

Animation

Motion Design

Animation Reel 2023

Showcasing creative versatility with stunning 3D visuals, dynamic character animations, and a range of styles, formats, and storytelling techniques.

Animation

The Origin of Mead

A tale of the modern human, seeking to rediscover the "origin of mead" from the Viking Age, told in a contemporary and Nordic cinematic language

Live Action

Something Magical

M2 Film’s latest SILVAN ad, featuring a giant dinosaur, snow, and Christmas lights, creates holiday magic. Experience it after dark in Åbyhøj, Aarhus!

Live Action

Roast or Die

“Roast or Die” is an animated film for BKI that employs black and white visuals to vividly illustrate the coffee roasting process.

Motion Design

Animation

Legends Of 22

This animated film by M2 Animation celebrates Denmark’s Euro ’92 legacy, inspiring the current national team as they prepare for the World Cup.

Animation

Own It.

Bestseller, with 1508 and M2 Film, launched the “Own It” employer branding campaign featuring seven videos and two trainee films to attract top talent

Live Action

Corporate

Cirkus Jul 2022

M2 Film partnered with Muskelsvindfonden to bring Cirkus Jul’s magical show to life, featuring beloved storybook characters on stage.

Motion Design

Animation

Live Action

THIS 2022

THIS 2022 media festival, highlighting themes of Games, Series, and Conference with an energetic, industry-focused twist on emerging trends.

Motion Design

Animation

Quality wear for a thousand jobs

The T-shirt symbolizes unity across professions, fostering community and camaraderie through shared attire.

Live Action

Corporate

A Brick is Not Just a Brick

In collaboration with Randers Tegl, M2 Film has produced a film about their “Unika bricks” that highlights the Danish way of producing quality bricks.

Corporate

Live Action

Visualizing Taste

Explore Arla Cultura®’s new campaign showcasing 3D and motion graphic visuals that highlight quality and creativity in dairy products.

Live Action

Motion Design

Animation

SoMe

In It Together

M2 Film’s animated piece for Aarhus Festuge brings to life the festival’s theme of joy and community, inspired by Lærke Bagger’s “FED FEST” sweater.

Motion Design

Animation

Suncare is selfcare

The campaign tells the story of self-love as a boundless concept. It can be anything you want it to be. Even sunscreen is self-love.

Live Action

SoMe

10.000 steps to greatness

Hummel’s new campaign, “10,000 Steps to Greatness,” spotlights top athletes like Niklas Landin and Stine Oftedal, emphasizing the dedication.

Live Action

Documentary

Headquarters

The film showcases Les Deux’s new headquarters, focusing on materials and design that reflect the brand’s core values of quality and innovation.

Live Action

Novozymes

Because of the company’s wide and complex work area, we have been given the task to simplify their communication using simple graphics design

Live Action

Motion Design

Corporate

Every Gram Counts

In hurricane-force winds and gusts of over 31 m/s, we followed a group of bicycle couriers through the rugged Danish countryside.

Live Action

Christmas since 1906

We meet in Salling - and we have done that for generations! This year Salling celebrates 115 years in the business

Live Action

Cirkus Jul 2021

M2 Film brought iconic characters like Orla Frøsnapper to life in Muskelsvindfonden’s Cirkus Jul ad, a magical family show mixing circus and theater.

Animation

Motion Design

More Than Just a Brick

M2 Film’s film on Randers Tegl’s “Unika bricks” highlights Danish craftsmanship and won a Golden Dolphin at Cannes 2021.

Live Action

For Every Occasion

Carletti’s new ads with Lærke and Nanna Winter explore ideal moments for sweets. Created by Envision, now airing on TV and online.

Live Action

Waterbeds

Akva Water’s cinematic brand film highlights our primal connection to water, symbolizing life’s foundation and our bond with nature.

Live Action

Fyn Skal Det Være

“Fyn skal det være” promotes Funen as a holiday destination for Danes post-pandemic, highlighting local attractions and encouraging community support.

Live Action

For all of us...

M2Film and Sunrise create two films for BKI, celebrating coffee’s role in everyday moments, using the Danish song “Svantes Lykkelige Dag.”

Live Action

Something you won’t get anywhere else

In this campaign, we dive into the product and clarify to the reader what they get from a nationwide covering newspaper

Live Action

Corporate

Into the Wood

INTO THE WOOD by XL-BYG promotes quality building for a sustainable future, reinforcing the motto: Do it right—for you, your projects, and the world.

Live Action

The best moments are those we share

A joyful, family-focused commercial for Fårup Sommerland capturing thrills, laughter, and candyfloss—tailored for TV, online, and social media.

Live Action

SoMe

Remember Who You Are

The film, created with Aarhus University, delves into the complexities of educational choices, emphasizing self-discovery and the emotions involved.

SoMe

Live Action

Product Quality & Safety

Celebrating 50 years of LEGO DUPLO, we tested our products in real-world play. Check out the results! #LEGODUPLO50th

Corporate

Live Action

Remember the sound?

By turning "Parken" into a giant soundstage and with the help of 38.000 fans, hummel has created the new Danish national football shirt

Live Action

The best children’s hospital in the world

Documenting BørneRiget, a new children’s hospital focused on play and learning, as we follow its development over four years.

Motion Design

Documentary

Beyond the LEGO Brick

We have had the great pleasure of both developing the “Dear Future” concept and producing this brand film together with LEGO Ventures.

Live Action

Engaging through architecture

An experimental film with Aarhus School of Architecture, blending split screens and motion design to capture the essence of architectural creativity.

Live Action

How to improve on your best results ever?

How do you improve on your best results ever? In collaboration with JYSK, we’ve produced this mini documentary about JYSKs massive Perception Jump

Corporate

Documentary

Epic Bowling Team

M2Film and Agency Spring create a humorous new ad for OK’s “OK Prize Pool,” featuring misfits and a catchy Chinese rap, highlighting community respons

Live Action

You can do it (Yourself)

A bold campaign for Silvan, with slow-motion DIY action, vivid colors, and a dynamic DJ Static soundtrack, inspiring DIY creativity.

Live Action

Extreme Simplicity

The SCO RAW bike campaign promotes simplicity and mindfulness, encouraging consumers to embrace calmness and quality time, away from life’s rush.

Live Action

Together we are even better

Mr. Davidsen welcomes 1,000 new employees to the Davidsen-Optimera merger, emphasizing unity and teamwork for greater success.

Live Action

A Roof For Life

M2 Film’s ad for Randers Tegl celebrates the natural resilience of classic tiles, told through poetic visuals and a first-person tile narrative.

Live Action

The great grass-plantation

Danish fans travel to Sweden’s Nya Ullevi stadium to retrieve soil where John “Faxe” Jensen scored in 1992, bringing it back to Denmark’s home stadium

Live Action

Getting Home

By jumping from one shot to another, the film shows a series of stories about the changes in life, making families move to new homes.

Stop-motion

Your dream is also our dream

Our one objective is to provide the best possible treatment for the infertile patient, leading to the ultimate reward

Live Action

Food for Men: The Sequel

Stryhns’ popular “Food for Men” ad returns with a new TV spot featuring their click lid, telling the tale of a man sneaking a late-night snack.

Live Action

Coffee with a clean conscience

BKI’s recyclable coffee packaging lets you support the environment effortlessly—just keep enjoying your coffee!

Live Action

The Wonderful world of Anna and Clara

The wonderful, adventurous and theatrical world of Anna and Clara shines through clearly through all the four seasons from spring to winter

Live Action

The perfect sound

‍This is the story of Dynaudio’s legacy. Supported by beautiful visuals and narratives by various Dynaudio insiders

Corporate

Magic in the air

In 2020 Bilka celebrates its 50th anniversary, which is marked by a new and colorful advertising universe with magic in the air.

Live Action

Supporting Sports

The "OK Supports Sports" campaign, launched in 2011, has produced 17 films directed by M2 achieving over 95% brand awareness.

Corporate

Live Action

More than OK

OK is more than gasoline and gas stations. OK is also OK Erhverv - a business partner for the industry providing energy solutions

Live Action

Hjalmer: Kongespil

Hjalmer, with Universal Music Denmark and M2 Film, created a music video for his Christmas single “Kongespil,” featured in TV2’s Tinka & Kongespillet.

Live Action

No-brainer car sale

The campaign “Solgt Nu” embraces the issues of car sale by addressing some of the concerns connected to selling your car - like who is buying your car

Live Action

Motion Design

We work for you

M2 Film produced a TV ad for Sparekassen Kronjylland ahead of the 2018 Women’s Handball Championship, emphasizing support for local dreams and values.

Live Action

Building Dreams

Eurodan-Huse’s “Building Dreams” campaign targets women, showcasing real families in their homes to inspire the pursuit of family-oriented living.

Live Action

Gulddreng: "Stop now"

Gulddreng stars in a campaign for Økologisk Landsforening, urging Danes to choose organic and protect groundwater.

Live Action

Swissbeatbox x Gene Shinozaki

To promote their LYD speaker series, Dynaudio teamed up with Swissbeatbox and top beatboxer Gene Shinozaki, creating an film at Grand Beatbox Battle.

Motion Design

Animation

A Pump

What essentially started as one pump today has led to a company that makes a genuine and real difference.

Corporate

Mød en underviser

Live Action

Documentary

Casefilm: Aarhus Stories

Becoming part of the history. 25 digital productions for the ‘Aarhus Stories’ exhibition at The Old Town Museum, showcasing the city’s history.

Experience

The citizen healthcare system

Danske Regioner showcases “Borgernes Sundhedsvæsen,” a healthcare initiative, emphasizing the human aspects of hospitals and patient care.

Live Action

Documentary

Food for Men

Stryhns’ new ad, created by M2Film and Anew, humorously showcases their leverpostej as the perfect fix for any lunchtime crisis.

Live Action

Heroes of the Colosseum

Experience a day in the grand Colosseum of the Roman Empire projected on a 25-meter-long wall, specially designed for this story

Experience

Stand by me

We created videos for Dong Energy’s campaign, encouraging Danes to save electricity by switching off standby devices, ultimately lowering energy bills

Live Action

Brasil Kaffe Import

BKI commercial by M2 Film and Zupa bring the authentic taste of Brazilian coffee to Danish homes, emphasizing its rich flavor and true Brazilian roots

Live Action

Corporate

Coolest bus ever

“How do we make the bus more popular?” This was the opening sentence in the collaboration between Midttrafik, Thomas Falkenberg and M2Film

Live Action

Busy Little Bees

Carlsberg Sport commercial features CGI bees racing with unstoppable energy, fueled by the drink. Directed by Peder Pedersen, using FX and CGI.

Live Action

Corporate

Pride of the club

The “Keep Your Head Up” campaign for OK Benzin honors the resilience and dedication of local sports communities.

Live Action

Masterclass

The Les Deux Masterclass film tells the brand’s story and celebrates diversity, earning a Silver Dolphin at the 2022 Cannes Corporate Media & TV Award

Live Action

WS Audiology: 'Employer Branding'

WS Audiology’s employer branding campaign shares its mission to improve life for those with hearing loss, featuring stories and heartfelt visuals.

Live Action

Tech for Democracy

Denmark’s Tech for Democracy aims to strengthen democracy and human rights through technology. Created with OTW Denmark and M2 Film.

Corporate

Motion Design

Acoustic Engineering

Explore Steinway Lyngdorf’s journey in acoustic engineering, guided by Peter Lyngdorf’s vision and Danish craftsmanship.

Live Action

Corporate

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